We help to spread the solidarity charity bike ride
Solidarity on wheels in the popular bike ride supported by Ikey Group.
As part of our corporate culture, at Ikey Group we carry out small initiatives with a view to improving the community through collaboration with different companies, entities and local NGOs.
At the beginning of May we supported the Bridgestone popular solidarity bike ride in favor of ASPACE (cerebral palsy) Bizkaia. Our contribution consisted in spreading about the event through our advertising media to encourage participation. The impact of the campaign was notorious and 3,000 participants were reached at the event.